Accounting Essay Example | Topics and Well Written Essays - 1250 words - 5

Accounting - Essay Exampletaining MCS sends out the message that the new owners intend to continue and signifier on the already existing good services and reliability that 40% of its domestic food market father come to appreciate over the years. Furthermore, changing the pertain has its own costs, for example, the stationery (invoices, receipts, letterheads), and signage have to be altered to reflect the new name change. The another(prenominal) embedded costs are that the new company forthwith has to build a new brand for itself, granted its not from scratch, however both these costs are higher than the benefits of keeping the original name. On the other hand, of course, changing the name pass on alert customers and suppliers that there has been a change of guard and including you name (Pinessi) well known in the mining industry will have its own benefits. However, these benefits might still be realised if the business keeps it original name and the industry alerted to the fac t that you are now a attendant in the business, via press release or other public relations technique.MCS Mining Supplies is a leader in the mining supplies industry. We manufacture drill products that lodge a range of customers, from those requiring high volume to those needing unique, custom drill aparatus. MCS is comprised of a highly skilled staff complement that designs customised drill bits to order, ahead of deadline. We currently have manufacturing plants located at two sites in Western Australia, Perth and Kalgoorlie, and in Mount Macarthur in Queensland. We supply 40% of the domestic market and have extended into the apace expanding East Asian market, taking with us a brand recognized for quality, capacity and reliability. We ain to expand our construction industry market share in both the domestic and East Asian markets. Our Korean arm is particularly well-positioned to serve the ever expanding China construction industry market, which in the largest domestic market in the world. We are also diversifying our product line and